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Development & Engineering

Shopify development

Shopify as a commerce system — theme, merchandising, and launch discipline.

Weblexia builds and recovers Shopify stores for teams that need conversion, campaign velocity, and a theme merchandisers can operate. Online Store 2.0 is the default path; Hydrogen when the architecture requires it.

Prefer economics first? Jump to investment.

Typical engagement

  • Theme or Hydrogen architecture
  • Critical templates and sections
  • Merchandising metafields
  • Performance budget on PDP
  • App and checkout review
  • Written reply within two business days
  • Reviewed by a senior lead — not a qualifier
  • A clear decline if the fit is not mutual

01 — What we build

What this engagement covers

  1. 01

    Custom Shopify themes

    Section-based OS 2.0 themes from design or from a structured rebuild of a failing store.

  2. 02

    Store launches

    Catalog, checkout apps, and launch rehearsal — not a theme install left for you to finish.

  3. 03

    Integrations

    ERP, ESP, subscriptions, and search — contracted and tested, not app-stacked blindly.

02 — What's included

In a typical statement of work

  • Theme or Hydrogen architecture
  • Critical templates and sections
  • Merchandising metafields
  • Performance budget on PDP
  • App and checkout review
  • Launch and rollback notes

03 — Process

How the work actually runs

  1. 01

    Discovery

    Business goals, current stack, content ownership, and the constraints that actually decide the build.

  2. 02

    Information architecture

    Templates, navigation, and CMS or merchandising model before visual polish is treated as finished.

  3. 03

    Build

    Theme or platform implementation with integrations, editor training, and performance budgets on the critical templates.

  4. 04

    Launch and handover

    Staging sign-off, production cutover, documentation, and a defined support window after go-live.

05 — Why Weblexia

How we partner on this work

  • 01

    Senior delivery, not a handoff chain

    A lead who can read the design file, the CMS, and the production constraints owns the work. You are not queued behind a sales layer and a junior build team.

  • 02

    Fidelity with maintainability

    Pixel accuracy matters. So does what happens after launch — editors, merchandisers, and future campaigns should be able to work without breaking the system.

  • 03

    Performance treated as a requirement

    Core Web Vitals, caching, and asset discipline are part of acceptance — not a follow-up project after the site looks finished.

  • 04

    Clear scope before engineering spend

    We write assumptions, exclusions, and a definition of done. If we are not the right studio, we say so before you commit.

Partnership signal

What happens when you reach out

A senior lead reads your context before the first conversation — not a script, not a junior qualifier. If we are not the right fit, we say so plainly.

Qualified inquiries receive a written response within two business days — often with a proposed discovery shape, not a generic rate card.

06 — Capabilities

What we typically implement

  • OS 2.0
  • Checkout extensions
  • Hydrogen
  • Storefront API
  • Shopify
  • Liquid
  • Hydrogen
  • Storefront API

Investment

Productized economics

Published ranges and tiers orient the conversation — final statements of work reflect your stack, traffic, and risk profile after a short consultation.

Starting from — Shopify development

Published Shopify bands orient the conversation. Final statements of work follow a review of the theme, apps, and catalog.

Shopify development

Starting from $2,500

Theme surgery, section systems, or scoped Hydrogen slices — priced after technical review.

Best for · Defined surfaces with clear acceptance criteria.

09 — FAQs

Questions we are asked before a proposal

Do you build new stores and fix existing ones?

Both. Many Shopify projects are theme recoveries: slow PDPs, app debt, and sections merchandisers cannot touch. We audit before we recommend a rebuild.

Shopify Plus or standard Shopify?

We work on both. Plus is relevant when checkout customisation and operational scale require it. We will not upsell Plus as a status symbol.

Next step

Discuss your Shopify store with the team that ships it.

Share the Figma file, the current site, or the outcome you need. A senior lead replies with a realistic path — discovery, a scoped build, or a clear decline if we are not the right fit.

Or write hello@weblexia.in · Full service map