Development & Engineering
Shopify theme development
A Shopify theme your merchandising team can compose without a developer ticket every Friday.
We develop custom Shopify themes as section systems. Campaigns, landing layouts, and product modules are named, documented, and tested with real catalog data.
Prefer economics first? Jump to investment.
Typical engagement
- Theme architecture
- Section and template build
- Metafield definitions
- PDP performance pass
- Theme editor training notes
- Written reply within two business days
- Reviewed by a senior lead — not a qualifier
- A clear decline if the fit is not mutual
01 — What we build
What this engagement covers
01
OS 2.0 themes
JSON templates, sections, and blocks from a design system.
02
Theme rebuilds
Replace an unmaintainable paid theme while keeping URL and app constraints in view.
03
Section libraries
A governed set of sections instead of an infinite app of page builders.
02 — What's included
In a typical statement of work
- Theme architecture
- Section and template build
- Metafield definitions
- PDP performance pass
- Theme editor training notes
03 — Process
How the work actually runs
- 01
Discovery
Business goals, current stack, content ownership, and the constraints that actually decide the build.
- 02
Information architecture
Templates, navigation, and CMS or merchandising model before visual polish is treated as finished.
- 03
Build
Theme or platform implementation with integrations, editor training, and performance budgets on the critical templates.
- 04
Launch and handover
Staging sign-off, production cutover, documentation, and a defined support window after go-live.
05 — Why Weblexia
How we partner on this work
01
Senior delivery, not a handoff chain
A lead who can read the design file, the CMS, and the production constraints owns the work. You are not queued behind a sales layer and a junior build team.
02
Fidelity with maintainability
Pixel accuracy matters. So does what happens after launch — editors, merchandisers, and future campaigns should be able to work without breaking the system.
03
Performance treated as a requirement
Core Web Vitals, caching, and asset discipline are part of acceptance — not a follow-up project after the site looks finished.
04
Clear scope before engineering spend
We write assumptions, exclusions, and a definition of done. If we are not the right studio, we say so before you commit.
Partnership signal
What happens when you reach out
A senior lead reads your context before the first conversation — not a script, not a junior qualifier. If we are not the right fit, we say so plainly.
Qualified inquiries receive a written response within two business days — often with a proposed discovery shape, not a generic rate card.
06 — Capabilities
What we typically implement
- Custom sections
- Checkout UI extensions
- Theme OS 2.0
- Shopify
- Liquid
- JSON templates
- Storefront API
Investment
Productized economics
Published ranges and tiers orient the conversation — final statements of work reflect your stack, traffic, and risk profile after a short consultation.
Starting from — Shopify development
Published Shopify bands orient the conversation. Final statements of work follow a review of the theme, apps, and catalog.
Shopify development
Starting from $2,500
Theme surgery, section systems, or scoped Hydrogen slices — priced after technical review.
Best for · Defined surfaces with clear acceptance criteria.
09 — FAQs
Questions we are asked before a proposal
Can you customise our existing Shopify theme?
Often, if the theme is OS 2.0 and not a nest of apps. We audit first. Some themes cannot carry a new design without a rebuild; we will say so.
Next step
Discuss your Shopify theme with the team that ships it.
Share the Figma file, the current site, or the outcome you need. A senior lead replies with a realistic path — discovery, a scoped build, or a clear decline if we are not the right fit.
Or write hello@weblexia.in · Full service map